If you’ve been in the sector, you’ve heard stats thrown around about how only about 40% of newcomers actually access settlement services. I’ve compiled a summary of some research where those numbers come up. You can download a bunch of reports with more detailed information. This isn’t meant to be the definitive list, just useful reports I’ve found on the topic.
Many thanks to AMSSA in British Columbia for having me present this workshop to settlement and language workers across the province. I’m definitely not a marketing expert. But, like making technology, or any service choices, it all comes down to being strategic and knowing/understanding your client.
I recently presented at a workshop focused on innovative outreach approaches and thought I’d share my presentation here. My piece of the morning looked at how technology can help with that outreach.
In 2012, Diane Dyson and I presented at the second #CdnImm event: Knowledge-Sharing on Canadian Immigration. Our focus was on employment information/services/technology use with newcomers, etc. Here’s a brief overview: “You already know how important employment is in the settlement process for newcomers to Canada. But, just where are they getting their employment information, how good Read more about Social media/networks/services for newcomers – focus on employment[…]