Communications Consulting for Human Service Organizations
Tech in Human Services
I’m curious about your ideas, questions, frustrations, aspirations about using technology in social services. Check out my podcast, share some research, learn about the Nonprofit Service Canvas!
Consulting
From strategy to implementation, I can help your organization move forward to make better use of online technology in your service delivery.
Training
Social media 101 to pro. Introducing technology as a service channel. Let’s talk about how I can orient and train your management and staff.
Writing | Editing | Research
Need some web content? Looking for someone to interview and profile an influencer in your network?
My name is Marco and I work as a Communications Strategist for human service organizations, with a focus on digital strategy and online services. I'm mainly focused on agencies providing services to immigrants/refugees. But, I've worked in a variety of non-profit sectors, including employment services, information and referral and various community-based technology projects. I can help you harness the communications & network potential of web and social media in your work. I can help you develop and implement the strategy you need to move your services online effectively, securely, centred on your clients. You're probably not interested in geeking out on tech. Technology and social media are a means to an end. You probably care about the end. This is reasonable. Let's talk. It'll be fun. And useful. I promise. :-)
The team!
Marco Campana
Thoughts from people I've worked with.
Thoughts and articles
Understanding the information seeking practices of newcomers
It’s useful to understand how your clients look for, find, assess and act on information. In this video, Professor Nadia Caidi provides an overview of newcomer information seeking behaviour and practice.
The frictionless user experience is not yet so frictionless
There will increasingly be a push for immigrant and refugee-serving agencies to provide frictionless service to newcomers. It’s going to come. We should be aware of and planning for it.
Sharing Settlement and Integration Practices that Work
Pathways to Prosperity Canada recently launched an IRCC-funded project “to design, implement, and evaluate a process for identifying and sharing promising practices in settlement and integration with an empirical basis for their effectiveness. Over a two-year period, P2P will produce 25 videos and accompanying briefs on promising practices in the immigrant settlement and integration sector, targeting a range of service areas and client groups.”
WTF (What’s the Future) of Settlement Work – the first edition
I’ve started an e-newsletter! Welcome to WTF (What’s the Future) of Settlement Work!
Building a Newcomer-Centric Technology-Enabled Settlement Sector in Canada
I recently attended the 21st National Metropolis Conference in Halifax. I don’t get to these gatherings very often and they’re always a reminder of how much is happening in a very complex sector and how awesome and committed sector folks are. I presented a summary of some research work I’ve been doing for a client, and thought I’d share my presentation notes here.
Reflecting on my work and the work to come
The common thread in my work has become obvious. Working with immigrant and refugee-serving sector organizations. While some of my ideas and writing, and approaches, have tried to be broadly focused (like the Nonprofit Services Canvas), the reality is that I am working and implementing with immigrant and refugee-serving organizations. And that’s where this year is looking to focus as well.
TiHS Season 2 Episode 1: Podcasting – the how and why for your nonprofit
Welcome to season 2 of the Technology in Human Services podcast! This is a recording of a presentation I recently made at a technology/professional development day with CSAE Trillium.
Innovative Outreach Strategies to Reach Newcomers
Many thanks to AMSSA in British Columbia for having me present this workshop to settlement and language workers across the province. I’m definitely not a marketing expert. But, like making technology, or any service choices, it all comes down to being strategic and knowing/understanding your client.
The future of settlement work – thinking out loud
In this video I’m looking at the future of immigrant/refugee settlement work, but really human service more broadly. I hope you find it interesting. I would love to hear what you think! Comment below, or connect on social.
Power searching on 211Ontario – because you should know how
When it comes to I&R, one of the sites you should be using frequently, and as a power user, is your local 211 site. But, 211 sites are not always the most user friendly. You might find search results a bit confusing, or are unsure how to start, etc. We created a screen cast walking course participants through the 211Ontario site.