This workshop focused on how to effectively outreach to vulnerable newcomers.
The overall goals of the morning were:
- Explore ways of finding and effectively outreaching to vulnerable newcomers
- Learn about various outreach tools, including social media
- Learn about creative outreach strategies that work
- Explore the role of community engagement in outreach
- Create an outreach plan
My piece of the morning looked at how technology can help with that outreach.
I recorded the audio of my presentation, so have synced that up with my slides to create a video you can watch of the presentation (39 minutes):
Here are a number of workshop resources from the session, including slides, documents and links to additional reading and resources.
Presentation slides (for download and embedded for quick viewing): Outreach to newcomers – focus on technology – Marco Campana at Toronto South LIP outreach workshop – July 2018 (PDF)
You may be interested in reading articles and podcast episodes on my site related to providing service online.
For immigration source country statistics, and a good overall global and country-by-country perspective of internet, mobile, social and messaging app usage, We are Social’s Global Digital 2018 report is a must read.
Looking to pitch a technology idea at your agency? Let the Nonprofit Service Canvas be your guide.
Here are some useful starting points to continue your learning:
- Beth Kanter
- NonProfit MarCommunity
- TechSoup Canada – make sure your charity has an account with them to access tech donations and the Google Ad Grants program
- Wild Apricot
Additional documents (all in PDF format):
- Case Study – From Phones to Facebook – How to Engage Youth on the Front Lines of Social Media
- Case Study – Using Technology to Help Voices Be Heard 2 – webinars
- Web_2 0_Planning_Worksheet – template
- Technology as a tool to serve your clients – session worksheets
- Canadian Association of Social Workers – Social Media Use and Social Work Practice
- NASW, ASWB, CSWE ,& CSWA Standards for Technology in Social Work Practice
- Unleashing Innovation Using Everyday Technology to Improve Nonprofit Services
Practical online service resources and guidelines for staff and clients:
- Sample newcomer services privacy & security guidelines (PDF)
- Smart phone ACCEPTABLE USE guidelines – draft sample guidelines (PDF)
- Safety Privacy Guideline for clients – mobile apps for service (PDF)
Civic Tech (potential volunteers and resources to help with tech)
- Civic Tech Toronto
- Catchafire – connects you with passionate, pro bono professionals looking to donate their skills through 1-hour phone calls and/or fully fledged projects.
- Hashtagcharity – connects social entrepreneurs and tech professionals to work together on high-impact technology projects.